Necessity is the mother of invention, they say, and innovation often arises from a need. When Jonathan Elias tried to sell his clothes online and became frustrated by the choices available, SHOP MY CLOTHES came to life, an online marketplace providing a space for users to buy and sell second-hand designer clothes, shoes and accessories. What sets Shop My Clothes apart from eBay and Craigslist is its exclusive devotion to fashion and its branding as a destination for fashion-forward folks who know something about clothes, understand their value, and are not in the market for bargain basement cheapies.
The average price per item is $80 to $100 which represents a quarter to a third of the original retail price. Unlike eBay, which has driven away yours truly with its punishing fee schedule, Shop My Clothes charges no fees for either buyer or seller and rather than auction-style bidding, lets the seller set a firm price.
Currently, the vast majority of users are in Toronto, and as the site gains attention, fashion lovers are logging on from all over Canada and into the United States. The service sounds perfect for someone like me who enjoys the eco- and wallet-friendly nature of buying quality secondhand clothes. It’s a unique opportunity to purchase valuable designer items at a fraction of retail while also earning some money cleaning out your own closet. Recently featured in Chatelaine’s holiday shopping guide, Shop My Clothes features such luxury brands as Alexander Wang, 3.1 Philip Lim, Alexander McQueen, Chanel, Behnaz Sarafpour, and Chloe.
I’ll be checking out Shop My Clothes. Will you?